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  • Why is marketing planning important

    • Ten importance of marketing planning

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  • Disadvantages of marketing planning
  • 10 importance of marketing plan pdf
  • What is marketing plan

    • Disadvantages of marketing planning...

    The Importance of Marketing Planning

    Marketing planning is the process of developing a comprehensive plan to achieve specific marketing goals and objectives.

    It is a crucial component of a company’s overall strategy, and its importance cannot be overstated. In this article, we will explore why marketing planning is essential and provide practical tips on how to develop an effective marketing plan.

    Why Marketing Planning is Important

    Marketing planning is vital because it allows businesses to:

    • Set clear goals and objectives: Marketing planning helps to identify what the company wants to achieve and what metrics will be used to measure success.
    • Develop a strategy: A marketing plan outlines the company’s approach to achieving its goals, including the target market, competition, and unique selling proposition.
    • Create a roadmap for success: A well-structured marketing plan provides a clear roadmap for achieving marketing objectives, enabling the company to stay focused and directed.
    • Provide a framework for decision-making: Marketing planning offers a str

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